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Two-thirds of CX Initiatives Fail. How Can We Fix This?

Gartner predicted that by 2020, customer experience would be the number one competitive differentiator for businesses. If that's the case, it seems like we have some work to do! We're nearing the halfway mark of 2019 and two-thirds of Customer Experience (CX) initiatives still fail. What's the solution? Last Friday I had the privilege of hosting a live discussion with Nate Brown, Co-Founder of CX Accelerator. Watch this interview for his take on why so many CX projects fail, his advice on turning things around, and his thoughts on the future of the industry.