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Technology in 10: Going Social in the Contact Center

ICMI research shows that customers want social customer support, but contact centers still lag behind in implementing the channel.  Is this due to fear, lack of proper technology, or both?

In this video, Ian Hunter of USAN shares his thoughts on going social in the contact center. He also offers guidance for dealing with customer complaints in the channel, and gives us a sneak peek of the new technology USAN will showcase at Contact Center Expo and Conference in May.

Watch and learn best practices for going social in the contact center.

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