By
Natalie Perez
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Date Published: January 13, 2026 - Last Updated January 13, 2026
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Something unexpected is happening in contact centers that have successfully deployed AI. Call volumes are dropping, automation rates are climbing and executives are celebrating. Meanwhile, agents are reporting higher stress levels, and attrition is rising.
In technology, a complexity shift describes the moment when maintaining a system begins to outweigh the value it provides — when internal architecture becomes so tangled that even simple changes feel like high-stakes surgery. In contact centers, the same dynamic is playing out with people instead of code.
How Automation Changes the Nature of Work
Historically, contact center work consisted of a natural mix of simple and complex interactions. Those quick, three-minute calls — status checks, basic updates, routine requests — served an unrecognized purpose. They provided cognitive breathing room between difficult conversations that demand emotional energy and problem-solving skills.
When AI handles the straightforward interactions, it doesn't simply reduce the workload. It transforms what remains.
Let’s think of it in practice. Before automation, a team might handle 100,000 calls monthly with an average handle time of six minutes. After AI deflects 60 percent of that volume, 40,000 calls remain. Traditional planning suggests staffing should drop proportionally.
But those remaining calls aren't the same. The easy interactions are gone. Every time an agent's phone rings, it's because a customer has a problem complex enough that automation couldn't resolve it. Average handle time is steadily increasing where AI has been successfully deployed.
The work hasn't decreased in quantity. It has intensified in difficulty.
As researchers from Imperial College London and Microsoft Research noted in Occupational Medicine: "As AI absorbs routine tasks, human roles may shift toward stewardship, problem-solving, or emotional labor, all with their own psychological demands."
The Attrition Plot Twist
For years, the AI conversation in contact centers focused on one question: will automation replace agents? We debated displacement and retraining, preparing for organizations needing fewer people.
What we didn't anticipate was making an already brutal attrition problem even worse. Contact centers have long struggled with turnover between 30 and 45 percent — more than double most industries. Now agents are leaving even faster.
When every interaction is a complaint, a crisis, or a complex problem requiring emotional labor, the job becomes fundamentally different. The variety that once made the role manageable disappears. Some agents thrive on challenge, but most signed up for a job that included balance that no longer exists.
Forrester's research confirms this shift. As Senior Analyst Christina McAllister noted, AI handling routine work means individual agents become more valuable, and harder to replace. "It's no longer going to be a race to the bottom on how cheap you can get your labor," McAllister said. "There's going to need to be a focus on retention."
AI didn't replace these agents. It redesigned their jobs into something they no longer wanted.
The Planning Blind Spot
Most workforce planning still follows old logic: volume drops, headcount drops. That math made sense when the nature of work stayed constant even as volume fluctuated.
In a post-automation environment, this thinking becomes dangerous. Cutting staff based on volume alone, while ignoring that every remaining interaction is now harder, creates conditions for rapid burnout. Agents handle back-to-back high-intensity calls with no recovery time.
An occupancy rate sustainable with varied work becomes unsustainable when every call is a challenge.
Managing the Shift
Organizations can adapt by recognizing old benchmarks no longer apply. If average handle time is increasing, it may indicate AI is successfully filtering simpler work and not that agents are less efficient.
High occupancy targets need rethinking. When every interaction is demanding, building more unscheduled time into the day isn't inefficiency. It's recognition that complex work requires recovery.
Support tools matter more than ever. If humans handle only what automation cannot, they need real-time knowledge access and streamlined systems that support problem-solving.
Finally, shift how you measure success. A twelve-minute call that fully resolves a complex issue represents a win; not a problem to coach out. First-contact resolution and customer sentiment become more meaningful than speed.
The Path Forward
AI is doing what organizations asked it to do: removing repetitive work from agents' days. But we cannot give people the most difficult, emotionally demanding work in the organization and then manage them as if nothing changed.
Efficiency gains from AI are real. Realizing their full value means ensuring the humans who handle what AI cannot are set up to succeed — and want to stay.